Americans are feeling the pinch of the economic recession and are expected to drastically cut back on discretionary purchases over the next several months. So what does that mean for those of us whose livelihoods depend on online sales to the American market? Are we doomed to see our sales fall and our income dry up? Not if we change our marketing strategies to match these economic changes! In This Manual You Will Learn * What Does Recession Really Mean? * The Psychology of Consumer Buying Habits * Identifying Your Target Customer * Advice from the Offline Sales World And much more!